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The activity of a press office works around informing international, national and local newspapers and press (daily, weekly, monthly, televisions, radio, and internet sites) of an event. Studio Abba’s contact list includes over 1,000 contacts, from magazine and newspaper directors to freelance journalists. Vito Abba, owner of Studio Abba, with the assistance of a group of professionals coordinated by Carlotta Marzaioli, follows through the various stages of a press event: from the writing of the press release to the organisation of a press conference, and to the compiling and presenting the press reviews to the client concerned once the event is completed. Amongst Studio Abba clients for the press office activities is Open Lab, the formative branch of the Scientific and Technological Departments of the University of Florence, which encourages the activity of the divulgation and diffusion of scientific culture. It is a service organised by the Faculty of Mathematics, Physics and Natural Sciences of the University of Florence. www.openlab.unifi.it/ www.openlab-firenze.com |
